- Language
- English
- 日本語
Amazing natural ingredients awaken beauty beyond limits.
A powerful legacy evolved from ancient Japanese fermenting processes.
SCROLL
Before the advent of soap, the Japanese would use wash cloths filled with rice bran to wash themselves.
Long ago, they say that visitors to Japan were astonished by the silken beauty of the Japanese people’s skin.
Rice, so essential to the Japanese diet, also beholds a mysterious power to beautify the skin.
“Prevention” is the mantra of Eastern medicine. The Eastern medicine concept is to stay healthy on a day-to-day basis, rather than having to cope with illness when it strikes.
We at RICE FORCE believe that products applied directly to the skin ought to be as close to Mother Nature as possible.
Our Research & Development Team followed Eastern bioscience techniques that lead us to uncover the astonishing powers hidden in rice.
Rice Power® Extract was developed by a sake brewery that boasts a legacy of over 150 years.
The perceptive owner of the brewery noticed something interesting about the tōji, the craftsmen who make sake. The tōji were in daily contact with malted rice, the main ingredient of sake, and all of them had beautiful hands regardless of old age.
The key raw ingredient is 100% Japanese white rice. In a fermentation process that takes as long as 90 days, rice is steamed and extracted, then aspergillus, yeast, and lactobacillus are added. The preparation is then fermented and aged. At this time, 36 different types of extracts have been developed.
Moreover, we've started planting rice ourselves for the ingredient.
It makes guarantee safety possible.
2000年9月に、ライスフォース化粧品は誕生しました。発売から19年、様々な化粧品が次々と発売される昨今、ライスフォースは流行に左右されることなく、「お米のチカラ」を活かした商品を開発し続けてきました。
ライスフォース
誕生
2000
Over 20 million
bottoles sold
